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September 5, 2016

Let’s face it, most users don’t like interstitial ads and obtrusive banners – that is ads that hide or cover up most or all of the content of a webpage. Users cite that they are especially annoying in mobile webpages where the text is already very small and with pop-ups that block the entire screen. Most site visit...

July 11, 2016

We are proud to release our case study with About.com. Roxanne Allen, Director of Ad Operations at About.com asserts, "Our partnership with GeoEdge has been instrumental to our improvement of IAB spec compliance and user experience. The tool is easy to use and their support team is always ready to tackle unique cha...

February 23, 2016

Once upon a time, online ads were static, like posters on a bulletin board. Some ads still are. But nowadays there is a genre of web advertisements that interact with your users. Rich media ads enable the user to interact with your ad. With mobile being the computer that never leaves a user’s side, it makes sense t...

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