As a publisher or platform you know the importance of ad technologies and how they help your business. You know that the way ads are bought and sold online matters and that technology can make or break your company. You also know that there is always a new tech on the horizon that you need to adjust your business t...
Ad blockers are not the answer to a perfect user experience. In fact, the ad blocking approach is not sustainable and will damage the ecosystem the most; if users continue to buy into what they are selling, the age of free content as we know it wi...
